Label every product claim: live, seed or roadmap
AI-written sales copy blends what you sell today with what you plan to sell. A three-label rule keeps the promises honest for people and AI.
Insights
Notes from running our own companies.
What we learn putting sales follow-up, back office systems and AI to work, first in our own businesses and then in our clients'.
- 4 min read
- 3 min read
Three answers to 'how many jobs did we do?' and how to get one
When sales, operations and accounts each report a different number, it usually comes down to what the word means. Fix the definitions first.
- 3 min read
Write the rule once, with the reason next to it
Rules passed on by word of mouth drift. Rules written without a reason get broken at the edges. A simple format that works for staff and AI alike.
- 3 min read
Where information dies between sales and delivery
The client told sales everything delivery needed to know. Delivery never heard it. A walk through one handoff and a five-line fix.
- 4 min read
Seven signs a spreadsheet is now running your company
Spreadsheets are a fine way to start. Here is how to tell when one has quietly become your operating system, and what to do before it breaks.
- 3 min read
When the owner is the only operating manual
If every question in your company ends with someone calling the owner, the business has a manual. It just lives in one person's head.
- 1 min read
Why we became the first Business Operations firm built on bRRAIn
Operations is the new battleground for AI. Here's why Provecta rebuilt itself on bRRAIn — and runs its own firm on the same platform we sell.